Tech-Enabled Healthcare Innovation
Tech-Enabled Healthcare Innovation
Sector: Healthcare & Insurance
Background
A global health insurance provider sought to evaluate opportunities in tech-enabled healthcare delivery. They had developed initial digital health capabilities but needed a comprehensive strategy to stay competitive in an increasingly technology-driven market. The challenge was to identify which emerging technologies could deliver both improved patient outcomes and operational efficiency.
Our Approach
We designed a multi-phase research program that began with extensive analysis of tech-enabled healthcare providers across 180+ countries. Our team conducted in-depth interviews with healthcare technology experts, insurance innovators and digital health pioneers. This primary research was complemented by sophisticated market modelling to identify high-potential opportunity areas.
The analysis focused on three key dimensions: technological feasibility, commercial viability and implementation complexity. We evaluated emerging technologies against the client’s existing capabilities and strategic objectives, developing detailed use cases for the most promising opportunities. Our team created comprehensive implementation scenarios, including partnership strategies and technology integration pathways.
Outcome
Our work enabled the client to develop a clear platform strategy for tech-enabled care delivery. We identified three immediate opportunity areas that aligned with their capabilities and market position. The resulting roadmap led to successful partnerships with two digital health providers and the launch of a new virtual care service line. Within 18 months, the client had established a leading position in remote patient monitoring, achieving 30% customer adoption in their pilot market.